Hudson Coin

Hudson Holdings approached us to reimagine Hudson Coin. Their exclusive multi-brand gift voucher, spanning over 30 top-tier brands including Nike, Calvin Klein and Tommy Hilfiger. We saw the chance to turn something functional into something unforgettable, building a striking, high-energy identity that felt premium, vibrant and unmistakably Hudson.

Year

2023 - 2026

Scope

Brand Identity & Content Design

Industry

Retail

Country

Malta

We delivered a full-spectrum creative rollout, including a refreshed brand identity, motion graphics, content creation and in-store communications that turned point-of-sale into a visual experience. The result was a cohesive, statement-making identity that redefined gifting across the Hudson retail ecosystem, marking another standout moment in our ongoing partnership.

The new Hudson Coin identity became more than a voucher, it became a statement. Eye-catching, cohesive and full of energy, it redefined how shoppers experience gifting across the Hudson retail ecosystem. Another standout moment in an ongoing partnership.