March 7, 2023

Terminator meets Mad Men? The Present and Future of AI and Marketing

Post by Matthew Aquilina Manché – Co-Founder at NERO WHYTE

Hey there, fellow humans! Here at Nero Whyte, we’re always on the lookout for ways to make our clients’ campaigns more effective. And you know what we’ve discovered? AI is like the Swiss Army Knife of marketing tools.

With AI, we can analyse data faster than a cheetah on roller skates. It can help us personalise our clients’ messages like a concierge at a fancy hotel. And let’s not forget, it can even help us generate content like a caffeinated hamster on a wheel. It’s like having a robot sidekick who never sleeps and always has your back.

But let’s be real, AI isn’t going to turn into a Terminator and replace us humans anytime soon. We’re more like the Mad Men of marketing, bringing that creative spark and human touch to every campaign. We’re the ones who come up with the big ideas, the catchy slogans, and the witty one-liners that make your brand stand out.


Our ultimate goal is to help our clients achieve their marketing goals, and if AI can help us do that, then bring on the robots! Just like Arnold Schwarzenegger and his trusty shotgun, we’ll use AI as a tool to help us take down the competition. And who knows, maybe someday we’ll have a robot Don Draper on our team, pitching ideas and downing cocktails like a pro.


So, let’s embrace the power of AI and use it to make our marketing efforts even more awesome. Because who knows, maybe someday we’ll be replaced by robot marketers, and then we can all take a nice long vacation. But until then, let’s show the robots who’s boss and keep bringing that human touch to every campaign.

Let’s have a chat.

Case Studies